Payment is not a use case by itself but rather a necessity to pay for goods and services. So, how can the payment process be made more attractive for consumers?
💡The answer is by offering more services around payments that bring extra value.
This webinar will give an overview of such Value Added Services (VAS) as well as explain how they can be created and integrated on different payment channels like the Point of Sale or in e-commerce situations.
We will discuss different methods like loyalty, couponing, targeted offers, cashbacks. In addition, we will show how issuers, merchants and other providers can offer up-selling and further consumer benefits around payments. Finally, there will be a few best practice examples of VAS implementations around payments.
📢 Our experts are happy to answer your questions. Connect with them on LinkedIn or send your questions to firstname.lastname@example.org.